Tuesday, August 20, 2013

Apple to produce gold-coloured iPhone



According to sources who have the knowledge of the matter, the new iPhone from Apple could have the golden colour which is different from the conventional black and white which Apple has been producing over the years.

Apple to produce gold-coloured iPhone
Image: PhoneArena
AllThingD and TechCrunch have reported that the new apple iPhone will come with another version which will have an elegant gold tone. The reports have indicated that the colour will be a light golden colour like the colour of champagne and not like bars of Gold. “Think champagne, not ingot” a source told AllThingsD.
It is expected that this move is a ploy by Apple to target the Chinese market. It is believed people in China regard gold as a precious and valuable material which shows prestige on people who use them.
Also in China, the purchase of jewelries which are mostly gold have increased over the years. It is believed that this could give Apple a chance in the very tight Chinese smartphone market.
It must be noted that this phone will only probably have a golden case, not that its components will be made of gold.
In a related news, the Wall Street Journal have reported that Apple will likely unveil two iPhones during its event which is likely to hold by September 10. Sources from Han h   Precision Company which owns Foxconn, Apple’s supplier of iPhones in China, told WSJ that Apple has requested the shipping of two iPhones.
It said Apple wants supplier to ship both the premium version of the iPhone, which is expected to be iPhone5S, and the low-budget version, which is expected to be iPhone5C in September, in time for the Apple event.
It is expected that with this budget Apple phone, Apple will be more capable of competing in developing countries like India, China, etc. where most sales are low-budget phones.
Ming-Chi Kuo, an analyst at KGI has predicted that with the move to release two versions, Apple could sell up to 35 million units of iPhones and about 55 million units by the fourth quarter of 2013, he explained to WSJ.

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